TopicsMercedes India | Mercedes-Benz India | Luxury car
Mercedes-Benz India on Wednesday said it expects to log in double-digit sales advance this year as compared with 2021 as it affairs to cycle out 10 new articles in the bazaar during the period.
The affluence carmaker retailed 11,242 units in 2021, a advance of 42.5 per cent over 7,893 units in 2020.
The Pune-based aggregation acclaimed that its adjustment account already stands at over 3,000 units and it is now geared up to drive in 10 products, including the locally-produced all-electric affluence auto EQS in the fourth division of this year.
The carmaker has additionally lined up S-Class Maybach for barrage in March.
“We apprehend that the able advance we had in 2021 will continue. We will aim for double-digit advance in the abutting two years and accurately in 2022, I apprehend able double-digit growth,” Mercedes-Benz India Managing Director and CEO Martin Schwenk told reporters in an online columnist conference.
He acclaimed that 2022 will be addition anniversary year for the aggregation as it aims to advance the affluence EV articulation by accretion its EV portfolio with the admission of its all-electric affluence auto EQS.
“After beat the localisation of achievement cartage in India with the AMGs, we accept absitively to alpha the bounded assembly of the EQS, a footfall in the appropriate administration for us appear mainstreaming affluence EVs.
“We are assured the alpha of bounded assembly of the EQS will be cardinal in active the assimilation of affluence EVs in the market, and reiterates our appetite to advance the affluence EV articulation in the country firmly,” he stated.
He added that the aggregation affairs to drive in new products, some alike after a predecessor, beyond the Maybach, AMG and EQ brands in 2022.
Schwenk said the aggregation is additionally attractive to aggrandize the AMG achievement centres beyond above cities in the country.
Besides, the automaker affairs to modernise its retail outlets beyond above cities in the accepted year. The aggregation currently has attendance beyond 50 cities with 95 sales outlets.
Schwenk said the close aims to advertise about 1,300 pre-owned units this year as compared to 1,200 units in 2021.
He acclaimed that over the aftermost two years, the aggregation has invested about Rs 400 crore on bulb and added accompanying activities, demography the absolute advance at its Chakan-based ability to Rs 2,600 crore.
“We accept all the adequacy for the articles we are bringing…We don’t plan any added accommodation access also, that is not appropriate based on our accepted setup,” Schwent noted.
On the semiconductor shortage, he said the bearings is activity to abide boxy for “many months” this year as well.
“It will booty several added months for the bearings to advance and I anticipate the adherence of the accumulation alternation will additionally booty a cogent bulk of time this year to get absolutely abiding again,” Schwenk noted.
Asked about the affluence car articulation in the country which has remained at the aforementioned akin for the aftermost abounding years, he said aerial artefact prices abide an impediment to its growth.
“Now what really, absolutely hurts us is the aerial amount anatomy which we accept in the country..It is about taxation, alley taxes and added elements of it. So I anticipate that is apparently the bigger distinct hurdle for broader acceptance (of affluence vehicles),” Schwenk emphasised.
When asked about his angle on the all-embracing bread-and-butter and business advance amidst the third beachcomber of COVID-19, he noted: “We should be assured that with the adventures acquired in 2021 and the year afore to accord with the pandemic, we accept apparent that businesses are able-bodied set up to acclimate the storm.”
He added said: “We accept additionally apparent that government activities are a little bit added measured…I would achievement if that is the case, the chump affect will abide strong, and that we will be able to abate the impacts of this accepted wave.”
(Only the banderole and account of this address may accept been reworked by the Business Standard staff; the blow of the agreeable is auto-generated from a amalgamated feed.)
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First Published: Wed, January 12 2022. 18:51 IST
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